Oct 11, 2023
"The Underdog Founder" by Edrizio De La Cruz has become the #1 bestselling book about startups worldwide, surpassing popular titles like "Zero to One" and "The Lean Startup." In his memoir, De La Cruz, an ex-Y Combinator Visiting Partner, shares his journey from selling guavas in a Dominican barrio to selling his startup to Mastercard. The book aims to serve as a playbook for underrepresented founders who feel overlooked in Silicon Valley. It provides seven key principles to give these underdog founders a competitive advantage in the startup world. "The Underdog Founder" has quickly gained popularity as one of the best startup books available, offering insights on entrepreneurship for people of color, best practices for starting a business, managing entrepreneur psychology, building a startup roadmap, and raising venture capital. The book has reached the #1 bestseller spot in various countries, including the United States, Mexico, Colombia, and the Dominican Republic. For more information, visit www.edriziodelacruz.com.
“The Underdog Founder” surpassed Zero to One as the #1 best-selling book about startups in the world.
United States - October 11, 2023 /MarketersMEDIA/ —

Ex-Y Combinator Visiting Partner, Edrizio De La Cruz, shares his odyssey from selling guavas in a Dominican barrio to selling his startup to Mastercard. The book aims to be the startup playbook for the underrepresented founders who feel unseen in Silicon Valley.
“Brutally candid…the most powerful book I’ve read on how to succeed as an underrepresented founder” – Michael Seibel, Y – Combinator.
The entrepreneurship memoir has become one of the best online business startup books, surpassing iconic startup books such as Zero to One and The Lean Startup to become the #1 book about starting a business, along with six other related top business categories, on Amazon. It reached #1 bestseller in the U.S., Mexico, Colombia, and the Dominican Republic.
In the book, De La Cruz highlights seven key principles to give any underdog founder a disproportionate advantage over others in how to win big in Silicon Valley. It has quickly become one of the best startup books, and it includes unwritten rules of entrepreneurship for people of color, best practices on starting a business, how to manage entrepreneur psychology, how to build a startup roadmap, and how to and how not to raise venture capital.
“I read a lot of books about entrepreneurship, but I never read one written for and by an underrepresented founder. We walk a unique path, riddled with landmines and special challenges, but if you don’t know how to navigate that journey, then you've lost the race even before starting it. I spent 10 years as a founder and experienced all of this myself. The book aims to be that definitive guide to help you navigate that journey and win big in the startup game.”
For more information:
Contact Info:
Name: Customer Support
Email: Send Email
Organization: Regali Media
Website: https://www.regalimedia.com/
Release ID: 89109597
Should you identify any discrepancies, concerns, or inaccuracies in the content provided in this press release or require assistance with a press release takedown, we strongly urge you to notify us promptly by contacting [email protected]. Our responsive team is committed to addressing your concerns within 8 hours by taking necessary actions to resolve identified issues diligently or guiding you through the necessary steps for removal. Our dedication lies in providing accurate and reliable information.
Australia are closing in on a meritorious victory here. But they must also wait to discover whether Smith will be out of the next Test or even the series.
Tributes have been paid after the sudden death of former Gillingham captain Doug Loft.
Alexander Zverev will end the year as No. 1 ranking, the oldest player to do so for the first time, after Carlos Alcaraz was beaten by Zizou Bergs in Shanghai.
Steve Smith has been kept off the field after being hit in the head by South Africa quick Anrich Nortje while batting in the first Test in Durban.
Australia are pushing towards victory in the first Test in Durban, setting South Africa a target of 421 runs to win. Look back on day four of the action.
Australian star Steve Smith is in concussion protocols after not returning to the field in the first Test against South Africa.
Matthew Gilkes hit his first century in an interstate game and Jerssis Wadia snared three wickets for SA as they easily beat Victoria again.
Golfers who choose to join LIV Golf in 2027 will be barred from playing on the DP World Tour next season.
Australia are six wickets away from a series-opening victory in Durban, after South Africa slumped to 4-102 in pursuit of an unlikely target of 421.
Find out who’s in KentOnline’s team of the week and vote for your star man.
Australian cyclist Brodie Chapman, who is pregnant with her first child, has signed a two-year deal with the Liv Jayco AlUla team.
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.